viral commercial

Kenny Powers – K-Swiss MFCEO [NSFW]

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July 12  |  Viral Marketing  |   Ryan Clark

K-Swiss and Kenny Powers once again shake up the advertising world with a commercial so bold, so rad and so naughty! If you’re a fan of East Bound and Down, then you surely saw the other K-Swiss commercials here or there, but this 5 minute long gem takes the cake. It’s rare you see a company that large in North America let their creatives go “balls to the walls”, which is literally the best description I could come up with for this ad. This commercial may not be for everyone, but with the likes of Mark Cuban and Michael Bay having cameos, you know this commercial is going to make a good ROI. I imagine this commercial has topped the “most expensive production” list with just those two cameos, let alone the plethora of other athletes in it….superstar athletes like Kenny Powers :)

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