Link Building Podcast

Vimeo’s Link Building Strategy

9 Comments
November 24  |  Link Building  |   Ryan Clark

I’ve become a big fan of Vimeo lately and plan on making it a home to the Link Building Podcast as well as Youtube and IM Broadcast. There have been a lot of video hosting sites launched but Vimeo has managed to become a leader of the pack and I’d like to look a little more into that reason. Before I get into that I’d like to declare I may not be 100% accurate with my theory but I’ll present some good evidence as to why and how they’ve used link building to gain some momentum.

First up we have to take a look at their site design as well as the Vimeo player to see why they have got an edge. I’ve rarely seen such well thought out web design such as their’s, and I’ve never liked pastel so much. The video player both embedded and on site looks crisp and neat, especially when you look at Youtube’s or Metacafe…they’re just plain ugly. Vimeo has established itself as a place to host high quality video in both realms of production and quality so it makes a great place for a professional to showcase work.

So how does link building come into play? Well recently I’ve noticed they’ve made the links on embedded videos do follow and it is helping(I believe) in a big way. Because the quality and content Vimeo usually showcases it seems they’re able to gain a large amount of quality links across quality blogs and websites. A lot of other video hosting sites are not doing this and if you take a quick look at their Alexa and the number of backlinks they have apposed to a few of their competitors;

Now I’m aware that the traffic growth is mainly due to the amazing content that has been going viral, but as we’ll see next they’ve been gaining massive amounts of links quickly, and since I last checked a week ago, they’re up over 50,000 backlinks! The data listed next was used with Yahoo’s Site Explorer so keep that in mind. I only used these few video sites to compare because I’ve felt they were all started up within the same time frame and seem to be competing for the more “technically gifted” market share;

Website: Backlinks:

Vimeo.com            181,140

Blip.tv                  129,405

Revver                 96,355

Viddler.com           36,824

Well I don’t like to see myself on camera much but you folks now get the idea of what I’m talking about. See how the links are done out below the video, turn on your SEO browser plugin to make sure they’re do follow and start to think. This setup could work very nicely to your advantage, especially if you were trying to rank a video for a keyword you would otherwise have no chance in tackling right away. If 200 people embed your video you’ll be able to build your clients through the video marketing which can be very successful, depending on what you’re doing. Now think within your niche, you could provide something to embed which builds links for you which lets you kind of sit back and enjoy.

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Link Building Podcast Intro

3 Comments
November 6  |  Uncategorized  |   Ryan Clark

I’ve been mulling over how to do the link building podcast and I think I’m going to go about it over video instead of just audio. I don’t really like the idea of my mug all over the web, but it’s a great way to let you all get to know more that much more plus show things I cannot with audio. The format will be loose and I was thinking of doing it a few different ways. Mainly I’d like to go over a few posts I did in the week, and screencast my findings and link building so you folks can see what I’m seeing. I’d also like to do interviews and product reviews, but those could perhaps be audio only. So really I’m hoping some of you get back to me and let me know what you would like to see in the podcast, or how I should go about it!

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Link Building Forums & Podcast

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August 22  |  News  |   Ryan Clark

Hey everyone! Thanks so far for all the support, comments and tips you’ve sent my way and it has kept me going strong. I’m in the process of setting up two more items to help with your marketing quest, and that is a new Link Building Forum and what I think will be the very first Link Building Podcast(?). I’ve bought www.linkbuildingforums.com and I will intergrate it into the blog and get working ont he Podcast.

The forums will try and go deeper into link building and cover topics regarding both do and no follow. I want to get more into social network link building, forum link building and provide a section where bloggers can exchange blog posts and guest posts in order to find new ways of attaining quality links.

The Podcast will in the beginning cover all my favorite and current forms of link building, and once I get all the basics out of the way I will start doing interviews and cover the news. So if you think you’d like to be apart of the show, get in touch with me asap!

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