Nissan GT-R Marketing In Germany: Porsche Owners Beware

February 21  |  Brand Building  |   Ryan Clark

While it seems we’re going to get a lot of branding posts crossed with cars, mainly due to my bias and I’m the only one who writes for the blog so too bad! We do however get to see a lot of clever marketing within this industry, well clever everywhere but North America. With that being said, Nissan wanted to do something special to ignite the GT-R passion in the hearts of Porsche owners. This turned out to be something they managed to do quite easily and in a rather ingenious way might I add. I’ll let the video do the talking, but hopefully you learn a few guerrilla marketing lessons from the fine folks at Nissan.

Tagged , , ,