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Deadmau5 + Nokia In London Launch The Lumia 800

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December 30  |  Brand Building  |   Ryan Clark

With the launch of the Nokia Lumia 800 they sourced deadmau5 to drop some serious branding magic on the world in London. If you want a top notch example of branding that’s going to bring you serious attention both in the real world and the social, here it is. This event drew in a massive crowd that sparked thousand of user videos, blog posts, newspaper and magazine mentions, pictures, TV buzz, radio buzz…pretty much the bloody works. I love bring you folks amazing examples of branding even if I’m a month behind on mentioning this one.
 

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