BuzzStream is a must have tool for any search marketing consultant out there, never mind us link builders. With that being said, they now have some really cool new backlink analysis tools on the market. I was quite pleased to see how they`re actively monitoring certain key elements if your link campaign, a feature which most other tools are not doing. BuzzStream now emails you on changes such as when a link goes from followed to nofollow. This is just the next step of total link management and if you`re in a heated niche, this information is going to give you the advantage. I can also see this being used to monitor your competitors as well…oh the possibilities!
- Changes to the page it is linking
- Changes to nofolllow/dofollow status
- Changes to anchor text
- Changes to the number of outbound links on the pages