Are you link building via article marketing for your main source of links? You might not be as safe as you think. While I’m aware I’m spouting and promoting fear a little bit here, I do have my ear to the ground when it comes to this topic. Clearly the majority of companies out there are pumping out ultra low quality content. That’s not the only problem though, everyone is also gaming anchor text and that’s what Google hates…a lot.
I like the fact that Google would discourage this because too many sites are way too shitty to deserve a top ranking spot. Google’s guidelines when it comes to links makes it pretty clear that link schemes are going to cause you trouble, and most article marketing falls under their definition.
You might remember the violation emails Google sent out regarding unnatural links detected pointing to a site. While it’s a very rare occurrence, the possibility is a reality and something you’ll see pop up in Google’s webmaster help central. I just came back from a trip and while catching up on the latest posts on my trip, I discovered this instance that caught my eye.
Meanwhile I submitted a reconsideration request for my other sites that had the same -50 filter, some which had zero inorganic links. In the E-mail I received I was told that I needed to remove any “inorganic links” that I could and if I couldn’t remove them I needed to create a list of the links I couldn’t remove.
It’s important to keep in mind that this person is most likely running a bunch of thin affiliate sites and they were also doing user profile spam. A lot of people think that links can never have a negative effect on your rankings, but those people haven’t been around long enough. Even the link schemes definition from Google clearly states that “This is in violation of Google’s Webmaster Guidelines and can negatively impact your site’s ranking in search results“. That alone should end the debate.
If the post is true, it’s still a rare case and, in my ninja opinion, pretty difficult to get in trouble with links. Pretty much every top niche is dominated by unethical link building practices and it has been that way for the last decade. We, of course, do a lot of high quality content marketing and I’m not claiming to be pure by any means, just be careful out there. That statement is also for those companies who are just blind hiring an SEO to get mass links.
It’s no secret that most content/article marketing these days is dropping in quality at a rapid pace. This is surely not the case for a lot of content hubs out there, especially with InfoBarrel. By now I imagine most of our readers have heard of them, are using the site and or have planned to. While a lot of content farms got hit in the Google Panda update, Infobarrel keeps on thriving due to its strict content policy and quest for quality. This site is a gem among ugly ass stones my friends!
Why am I writing about the site again? Well they recently added a feature that will further their quality standards to new heights. If you’re citing a reference you can now implement the location as well as bibliography information. This is quite unique and super helpful for those serious writers looking to keep their content thriving in the SERPs.
This is the kind of good stuff all content hubs should have, but only the best of the best will adapt and continue to rank hard. You can choose from many different sources to attribute including books, encyclopaedia’s, magazines, newspapers, dictionaries, websites and reports. Linking out to credible sources is a must in my opinion, and this should really go to adding more authority to their site. If you’re not writing awesome content on here then you’re really missing out! Forget about the link benefit and go for the juicy traffic that you can score from their authority ranking power.
Finally another update eh folks? Is I stated before I’ve been moving and haven’t had much time to update my websites, but I’m going to sneak in this update on Info Barrel. I’ve written about Info Barrel before as a great new way to promote unique content and gain do follow backlinks. Well its been only a little bit of time, but the site has been taking off thanks to a great team of writers and social media marketers who have been not only promoting the site, but good articles written by members.
Well know they’ve added a tier’d revenue system that allows you to also take a cut of the Adsense revenue generated by the people you refer to Info Barrel. This creates an entirely new money making opportunity that most other revenue sharing websites don’t offer. Since the social content network is very *social*, your chances of earning good dough from content that goes viral is greatly increased. I’ve loved the system so much I’ve stopped using the likes of Squidoo and Hubpages for my articles!
The site has been attracting a lot of well known article writers and I’ve seen a lot of the content go viral which has helped push the site into the spotlight. I’ve been nailing a lot of long tail keywords with barely any work from Info Barrel, and it’s only going to get better! If you want to get started you can sign up, start writing and refer your friends to get in on the action.
Squoogle is a site I managed to miss until my good friend pointed it out to me. It’s another nicely put together place to drop links to your social media articles. I used to just make a squidoo page and just bookmark it here and there, but now I got a private list of places that will take my lens. Currently Squoogle offers only these few sites;
- Hub Pages
- Associated Content
These social media and social article sites are a great place to build links on due to the social nature that Google is loving right now. As long as you make your pages quality and well written you have nothing to lose. If anyone has anymore sites to submit your pages to add them into the comments and I will add them to the list.