News

Google’s Changes To Duplicates In Site Links

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February 28  |  News  |   Ryan Clark

So Google’s 40 new changes to their algorithm in February brought on many new changes. While there are already many blog posts covering the changes I thought we’d look at some humor.

Of course, the folks at Google state a lot of stuff that just doesn’t yet work or take effect. I’m quite content in saying that half of the stuff that comes out of their PR department is bollocks and mostly just hype. For example, they stated they’re making sure less duplicates show up in mega site links. It’s typical that Google cannot even get that part right as is evidenced here:

google sitelinks Googles Changes To Duplicates In Site Links

That is all for now :)

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5 WTF Fiverr Gigs I Kind Of Want To Try

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December 22  |  News  |   Ryan Clark

fiverr 5 WTF Fiverr Gigs I Kind Of Want To Try

Fiverr is an awesome addition to the marketing world. You can get everything from promo videos to the crappiest link building packages on the planet. There are a lot of strange and unique Fiverr gigs and I thought it would make for a decently interesting post. I have not used any of these gigs but spent some time sipping coffee and sniffing out these weird gigs. There were a boatload of them as well, and I picked what I thought was the most strange.

I’m sure there are stranger gigs to come but for now these five will have to do. Some of these gigs are a wicked deal for only five bucks! I’m not talking about the 50000 xrumer links, nor am I talking about the article spinning or other weird and lousy SEO. I’m talking about random, quirky things people are willing to do for five bucks.

While my five picks may not still be available down the road, make sure you folks link out to other crazy/weird ones you mind in the comments. These gigs are so wild and whacky that it’s help out their link profile and traffic quite a bit. I’ll be trying out some of these gigs over the next few weeks and I’ll be posting the results here on the blog. I think it’s safe to say that these will be some of the strangest company purchases I’ve made to date.

The Fiverr Gigs

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WTF #1) Armpit Fart Branding Message in a Bunny Suit?

Screen Shot 2011 12 21 at 11.02.41 PM 5 WTF Fiverr Gigs I Kind Of Want To Try

Get This Gig: http://fiverr.com/sexysamantha/armpit-fart-for-you-and-say-anything-you-want-me-to
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WTF #2) Chainsaw and Knife Juggling With Brand Message

Screen Shot 2011 12 21 at 11.07.48 PM 5 WTF Fiverr Gigs I Kind Of Want To Try

Get This Gig: http://fiverr.com/mr_marcus/juggle-one-running-chainsaw-and-two-knives-for-twenty-seconds-while-yelling-anything-you-want
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WTF #3) Get Positive Energy Sent Your Way

Screen Shot 2011 12 21 at 11.10.24 PM 5 WTF Fiverr Gigs I Kind Of Want To Try

Get This Gig: http://fiverr.com/buddha7/send-you-positive-energy
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WTF #4) Drive-By Verbal Assaulting

Screen Shot 2011 12 21 at 11.16.57 PM 5 WTF Fiverr Gigs I Kind Of Want To Try

Get This Gig: http://fiverr.com/patrick04/yell-random-things-out-my-car-window-at-someone

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WTF #5) Hire This Guy To Party With You

Screen Shot 2011 12 21 at 11.22.00 PM 5 WTF Fiverr Gigs I Kind Of Want To Try

Get This Gig:http://fiverr.com/l1qu1d/come-to-your-house-party-or-night-out

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My Trip To #SanDiego

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November 24  |  News  |   Ryan Clark

I had the pleasure of going down to the beautiful city of San Diego to meet with a good friend of mine and now business associate. I tend to do a lot of on-site work around the world and was pleased when I got the call to get yanked down to the best state in America. I snapped a bunch of pictures for everyone here just in case you wanted to get a little more personal with me and our brand. I wish I had more than four days to lounge around, take in some more sun and a bite out of the local food scene.

I was a young lad the first time I visited this great city and it has changed quite a bit (for the good). The weather was much better than what we get up here in British Columbia this time of year – and I even had some rain. How else could you make a Vancouverite feel more welcome than sending some rain my way? My new venture will be bringing me out there quite a bit so do get in touch if you ever want to grab a beer and some grub!

canadian passport My Trip To #SanDiego
Photo: Heading off from YVR

linkbuildr san deigo 1 My Trip To #SanDiego
Photo: Settled in first class, gotta love it!

grand hyatt san diego lobby My Trip To #SanDiego
Photo: Lobby for the Grand Hyatt Manchester

grand hyatt san diego room My Trip To #SanDiego
Photo: Great view from my room @ the Hyatt

manchester grand hyatt san diego My Trip To #SanDiego
Photo: Shot of the hotel towers from the San Diego harbour

san diego kissing sailor My Trip To #SanDiego
Photo: WW2 memorial in the harbour

aircraft carrier san diego harbour My Trip To #SanDiego
Photo: Aircraft Carrier just outside The Hyatt in the harbour..massive!

glenlivet hyatt My Trip To #SanDiego
Photo:My travel ritual…always get a double Glenlivet on the rocks!

burger lounge meal My Trip To #SanDiego
Photo:Delicious meal from the fine folks at The Burger Lounge

mission brewery heferweizen My Trip To #SanDiego
Photo: Best American beer I’ve had to date from Mission Brewery

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WashingtonPost.com Advertising Fail

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November 3  |  News  |   Ryan Clark

A lot of people think ads on a website were a big factor in the Google Panda algorithm update despite a Google spam team employee stating they didn’t factor in ads. If they had, or if they did without telling us then the Washington Post needs a smack upside the head. I was doing my daily redditing and came across a link that lead me to their site and this is what I got smacked in the face with…I don’t really care but thought it would make for a funny post. Please excuse my lame ass GIMP editing skills on this picture. How’s this for user experience?

advertising google panda WashingtonPost.com Advertising Fail

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Google Webmaster Central Gets Halloween Themed

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October 28  |  News  |   Ryan Clark

google halloween Google Webmaster Central Gets Halloween Themed
 
The only thing more spooky than what’s going on with Google’s SERPs lately is their Halloween inspired theme going on. If you drop on in to the Google Webmaster Central you’ll see this on your screen while you’re trying to give or get help. I’ve always seen the homepage get an animation or graphic, but this is the first time I’ve seen it elsewhere in the network. Not really much of a post, just thought I’d fill in some words while having the morning coffee.

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Scumbag Google – Bounce Rate

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September 9  |  News  |   Ryan Clark

scumbag google1 Scumbag Google   Bounce Rate

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Google Dots DDoS? Weird Stuff!

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August 8  |  News  |   Ryan Clark

There has been an influx of reports via Google Webmaster Central just in the past few hours about a Google spider called Dots running amok. Large sites are having major issues with this today and it’s knocking them out of commission it seems. There hasn’t been much of an official word yet, but there is some explanation in this Google Groups post.

google spider dots Google Dots DDoS? Weird Stuff!

Here are some current reports:

- http://www.google.com/support/forum/p/Webmasters/thread?tid=342f2c0683b51628&hl=en
- http://www.google.com/support/forum/p/Webmasters/thread?tid=02d8d96a5e00f08d&hl=en
- http://www.google.com/support/forum/p/Webmasters/thread?tid=6dd38e35376e723e&hl=en
- http://www.google.com/support/forum/p/Webmasters/thread?tid=69504edf1bb1b1d7&hl=en
- http://www.google.com/support/forum/p/Webmastears/thread?tid=1ef5e9959bb406c1&hl=en
- http://www.google.com/support/forum/p/Webmasters/thread?tid=60654365bce34a1d&hl=en
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Google Panda On Content And Ad Ratios

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June 29  |  News  |   Ryan Clark

Panda is still causing a whirlwind of fun for people and I’m seeing a lot of noise about length of content and ad ratios being billed as a factor. Well, if you need one more reason to read Webmaster World on a daily basis, now’s the time to sign up or bookmark. I was cruising the Google section today when I came across this nifty piece of information talking about how there is no “golden” ad-to-text ratio, and that size doesn’t matter when it comes to the article. This was said by Google employee Susan Moskwa

Dude, it sounds like you’ve read too many tin foil hat “SEO” articles. As long as your site has worthwhile, original content on it (i.e. it’s not just made to put AdSense on it), there’s not a golden “text-to-ads ratio” or a word limit for ranking. I worry that you’re just looking at the trees and not seeing the forest. Optimizing your site for search isn’t about counting the words on a page, it’s about making sure that you have useful, usable content, and then making that content accessible to search engines.

I feel kind of bad for so many mis-lead site owners in the Google Webmaster Help area because so many people were saying this was a problem. It however doesn’t elude to the fact that terrible ad placement may be a problem, something that hinders usability for the reader. I can see how 3 giant ad blocks above the fold are not going to be a pleasant experience.

I have only seen major Panda problems with duplicate content for the most part, and have yet to have any clients with too many ads get a bump. I have been suspect of your link profile being a factor, but I’ve also been shot down for this idea. The sites I’ve seen get hit did have very unnatural link profiles, so it could be coincidence or just that too many companies suck at building links. Either way, I hope this bit of information helps you with your problem solving and getting passed this update and get back to making money.

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