Google Owned Outranked By Content Scrapers Post Panda

March 18  |  Ecommerce SEO  |   Ryan Clark

We’re currently in the middle of submitting a clients feed to a few product comparison search engines, and I stumbled onto something slightly amusing., which was acquired by Google, has a bunch of (really lousy) content basically to just internally link their key product pages. While I know this has been in place long before the big G got in there, so it’s more of just an amusing blog post to peek at. By the recent Panda update, the content on the site would be defined as a content farm, and I kind of think got hit by the update. As it stands, most of that content has been scraped and is currently outranked but low quality article sites and blogs.

The site has been slowly going down hill anyhow, and the only point in time it saw any real action is when Google announced the purchase. I’m surprise this hasn’t been cleaned up yet, but I imagine they just used the technology elsewhere. That domain has some serious potential though, so feel free to let me at it Google if you don’t have the time(tee hee). I checked around 10 “articles” that are up on the site and ended up with the same result as you can see in this next image below. Sometimes, I didn’t even get back as a result in the top 30 listings, something I found a little strange.

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About Ryan Clark

I'm the CEO of Linkbuildr Marketing and the brains behind our branding and blog content. I specialize in effective marketing strategies for hotels, luxury brands and real estate. If your brand is in need of a boost then don't hesitate to contact me for a free proposal. Follow me on Google+: +Ryan Clark Twitter: @Linkbuildr on Twitter. You can also come ask me a question on our Facebook Page.  

One Response to Google Owned Outranked By Content Scrapers Post Panda

  1. everybody is talking so much about the new algorithm changes, my personal belief is that the content is and always be the king. On page seo together with the age of the domain surpasses the linkbuilding efforts. so, yes I am always focussing on content, for both seo purposes and mostly for my readers
    i am against content farms and link farms. blame me but due to all this seo effort google ranks poorly. i don’t find anymore what i am looking for in the first page because all i find are the highly optimized pages. for me as a search engine user, panda updates are welcomed

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