Archive for the Link Building Tools Category

Ning.com Search Engine

Posted on February 3, 2010 by adminComments

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I’ve been using Ning.com to hook up clients with highly targeted niche social networks and I don’t like their search function. Ning lets anyone setup a social network for free on a subdomain, if you want to use your own you can pay for that. I’ve created this quick and handy little Google powered search to help you quickly find a social network on the Ning.com domain.

Open Site Explorer From SEOmoz

Posted on January 21, 2010 by adminComments

The fine folks over at SEOmoz have just released access to a new and sexy (I know I have a problem) backlink analysis and reporting tool powered by Linkscape. If you don’t already know about the SEOmoz Pro Tools then let me give you a piece of information that should make your mouth water. Linkscape now contains over 700 billion links from nearly 65 billion pages on the web, so that’s a no brainer for any link builder.

Open Site Explorer is a clean and easy to use interface much like Link Diagnosis except it has so much data I nearly had to change my underpants. For the next 33 hours it is fully open to the public for usage so I suggest you get on it and start playing with it. The best part I think is so far from what I’ve seen are the filtering options which is going to make my life a whole lot easier.

Rand just finished up a meaty post on Open Site Explorer which sums up pretty much everything I’d comment on, so go read his post on it. This is definitely going to be worth the purchase if you’re serious about your link profile, and of course that of your competitor’s!

Preventing Naughty Link Builders With Bad Behavior

Posted on January 13, 2010 by adminComments

You and I both know that there are a lot of excessive link spammers out there, especially when it comes to blogs. If you like at programs like Xrumor, they target weak guestbook scripts, insecure forums and out of date blog comment systems. I’m not sure why I haven’t heard of Bad Behavior until now, but it is definitely worth tinkering around with. There is a wordpress plugin for the likes of me and the other millions of users, but there is also some code to easily integrate into your PHP framework.

I’m planning on getting a forum of sorts going on here soon and the last one was overrun with link spam. Bad Behavior analyzes incoming HTTP headers, the IP address, and other data to determine if it is coming up rotten. Since it is mostly acting at the TCP level you don’t have to worry about the site loading slowly. They’ve tested it successfully on a site with over 100,000 unique visitors a day. There is actually quite a lot to the inner workings of Bad Behavior and they graciously have provided a wealth of information on how it works.

Bad Behavior complements other link spam solutions by acting as a gatekeeper, preventing spammers from ever delivering their junk, and in many cases, from ever reading your site in the first place. This keeps your site’s load down, makes your site logs cleaner, and can help prevent denial of service conditions caused by spammers.

This plugin is of course free and done out of hate for spam, so if you too hate spam as much, make sure to donate to their efforts. I’m going to be testing the plugin out over the next month so I’ll update this thread with any notes on how it performs. If you have any questions ask away in the comments and I’ll do my best to answer them.

Download Link: Get Bad Behavior Here
Blocked Googlebot Warning: http://expressionengine.com/forums/viewthread/63850/
Thanks to Alex from Application Developer who pointed out this to me.

Raven SEO Social Media Tools

Posted on January 12, 2010 by adminComments

Here’s another really cool video from the Raven SEO team showcasing a whole slough of features from the software. If you’re finding yourself drowning in statistics and keeping track of where your links are coming from then take a real good look at this video. I really like where this software is headed and you’re hard pressed to find anything that matches it.

SEO + Social Media + Press Release = PRbuzzer.com

Posted on November 26, 2009 by adminComments

I’m finally writing something and even though it’s a little bit promotional, it’s still something you can build links with. A couple social media addict friends of mine just recently launched PRbuzzer to fill the need for a stronger buzz. The main idea is to provide a powerful press release service that would not only get the word out, but maximize the link acquisition and harness social media traffic.

There has been talk of Google not passing much value to links via press releases and I can see why people would say that, and why it’s true. A lot of people use press releases for the sole fact of garnering links, and not because they have PR quality news to get out. This usually leads to a uninformative press release that should most likely not have gone out to the public.

PRbuzzer has in house PR writer’s that are there to make sure your release is the highest quality possible. Your release gets put through all the usual avenue of authoritative news sites, sent to tens of thousands of journalists and is distributed through a network of over 400,000 RSS partner’s. Those RSS partner’s I found are  best utilized by carefully selecting the tags in your release.

The social media aspect is still in beta, and by that I mean the Twitter and retweet network they’re building will be a huge asset. Twitter is a great way to bring some targeted eyes to your news and they’re working on building quite the “Tweet Presence”. You can follow the PRbuzzer Twitter account if you’re wanting to follow releases and participate in the social media aspect. They’re growing the account naturally in order to make sure the most amount of social interaction takes place.

On top of it all your business gets a profile in the PRbuzzer business directory which includes a custom written “About Us” profile, links to your companies websites and social media accounts as well. Every press release put through will also be added to your companies news archive which is housed on your company profile in the directory. They are also working on a widget your company can embed into their news section which helps you promote your companies news on your website and social media profiles.

I’ve been testing it with my clients and I’ve quite happy with the results in regards to links obtained and the traffic it has generated. No press release gets massive traffic despite what some vendors might say, so keep that in mind when hunting for a PR service. Although it’s a new service you still get those sexy sexy links, your news gets pushed around all over and you should be pretty happy with the outcome. This post by the way was not asked for, paid for or exchanged for any midnight loving.

*I have been told that I can offer a discount to try it out, so anyone wanting to just use my contact form to get in touch! You can also use the PRbuzzer contact page and tell them linkbuildr(Ryan) sent you.

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